TOUT En Excel: Enhancing User Experience and Digitalizing Professional Training
Sector : Education & Training
Target : B2B
Site URL : https://www.toutenexcel.com
About :
TOUT En Excel (TEEx) is a consulting and training firm specializing in Excel, Word, and PowerPoint. Its mission is to leverage its expertise to support African professionals in optimizing their performance, enhancing their efficiency at work, and actively contributing to the continent’s economic and technological development.
Objectives
Transforming User Experience and Online Training
The primary goal of the TOUT En Excel website redesign was to modernize the online training platform while providing a smooth and intuitive user experience. The aim was to create a structured learning journey, allowing learners to easily access courses by level (Beginner, Intermediate, Advanced), track their progress, and benefit from downloadable learning materials to enhance their learning experience.
Another key objective was the full digitalization of the training programs, including the automatic generation of personalized PDF certificates and a secure online payment system via CinetPay. This approach was designed to simplify content management for administrators while ensuring security and reliability of transactions for users.
Finally, the project also aimed to increase the site’s visibility and attractiveness by modernizing its interface, optimizing navigation, and integrating an interactive blog. This blog allows the sharing of tips, news, and practical advice on Excel, Word, and PowerPoint, creating a true resource hub for African professionals.
Performances achieved
Concrete Results of the TOUT En Excel Website Redesign
The redesign of the Tout En Excel website has optimized the user experience and made the learning journey more fluid and structured. Key improvements for learners include:
- Simplified access to courses by level (Beginner, Intermediate, Advanced)
- Progressive video tracking with access to the next module conditional on completing the previous one
- Easy downloading of learning materials associated with each video
- Automatic generation and download of personalized training certificates
From a technical and strategic perspective, the site now benefits from enhanced performance and reliability:
- Secure integration of online payments via CinetPay
- Modern, responsive design compatible with all devices (mobile, tablet, desktop)
- Optimized page and video loading times
- Interactive blog allowing the sharing of tips, news, and practical content for African professionals
- Simplified content and user management through the administrator dashboard
Strategy
Strategy Implemented by Ebriweb for TOUT En Excel
To address the needs of TOUT En Excel, Ebriweb designed a comprehensive strategy combining design, technology, and user experience. The goal was to modernize the platform, facilitate access to courses, secure transactions, and enhance learner engagement.
The strategy was built around several key pillars:
- UX/UI Redesign: creation of a modern, intuitive, and responsive interface to provide smooth navigation across all devices
- Training Digitalization: organization of videos by level, progressive unlocking, downloadable learning materials, and automatic generation of PDF certificates
- Security and Reliability: integration of a secure payment system via CinetPay and full management of users and content through the administrator dashboard
- Content and Engagement: implementation of an interactive blog to share tips, news, and practical advice, enriching the experience and fostering user loyalty
- Technical Optimization: development on Laravel with a responsive frontend, RESTful API, real-time instant messaging, and performance optimization for a fast and efficient site
This holistic approach enabled TOUT En Excel to benefit from a complete digital solution, meeting the educational, technical, and commercial objectives of the project.